Why BEETLE-GO
We had the idea of starting a company that would sell original digital content and custom-made tangible goods. So we started to talk about a minimalist brand that could reflect our passions and share them with others. We are fortunate to live in an area that has four seasons.

Minimalist
A minimalist logo was a good choice for us, regardless of whether we sell clothing, music, firepits, or audio books. We also knew it would work well for camping packages for weekend glampers. We chose a minimalist logo, as did anyone else who wanted a unique and stylish logo. It's simple to find the perfect design for any website. A great designer will most likely provide templates with a range of fonts and colors as well as source files, logo transparencies, printable files, 3D mockups, social media kits and vector files.
Retail
The Beetle-Go logo design can be used on a variety of products. It can be used for digital merchandise, website icons, and mobile app icons. It covers the four seasons we love. Beetle-Go is the retail arm for Ellisbeetle Entertainment Inc. ca 2008.
We thought it would be great to have a slogan, so we chose a catchy catchphrase to link our minimal logo to our brand.
Winter, Spring, Summer, Fall. You pick your season, and if you need a little help, a reason, or a why to “Get up, Get Out and Go” choose Beetle-Go.


A Harmonious Ode to America's Parks
The air within our national parks hums with grandeur, each corner a masterpiece sculpted by time and the elements. To capture such splendor and translate it into an auditory experience is no small feat. Yet, this is the ambitious challenge embraced by The Kellys—a family unit embarking on a project as captivating in its creativity as it is profound in its environmental message.
Their family enterprise, National Spaces, is far more than an album release or multimedia exhibition; it is a heartfelt endeavor to echo the spirit of America’s most pristine wilderness. Through National Spaces, audiences are invited into a visual and musical journey that reverently honors the majesty of wild spaces. It’s a call to action—an invitation to feel inspired and to protect our natural heritage. This mission resonates deeply with both the conscientious traveler and the devoted music lover, uniting art and advocacy in a truly unique way.

Michelle Kelly
is a gifted photographer and creative content creator with an unwavering passion for the outdoors. Renowned for her breathtaking landscape photography, she has a unique ability to capture the beauty and essence of nature in all its forms.
Beyond her work behind the lens, Michelle is the visionary behind PhiliShui Day, a national holiday celebrating the harmonious blend of Biophilic design and Feng Shui. Inspired by her own home office, where she lives the PhiliShui lifestyle, Michelle created this day to share its richness and transformative power with others.
When she’s not immersed in photography or planning for PhiliShui Day, Michelle is out exploring the great outdoors. An avid adventurer, she finds joy in hiking, camping, and birdwatching. Recently, she’s embraced fly fishing as a new passion, spending serene moments on the water in pursuit of different fish species.
In addition to her creative and outdoor pursuits, Michelle runs Beetle-Go, a small retail company dedicated to supporting local artisans. Through Beetle-Go, she promotes sustainability and celebrates handcrafted products, fostering a connection between creators and their communities.
Michelle Kelly is a dynamic force of creativity, culture, and nature. Through her diverse passions and endeavors, she inspires others to embrace their own creativity, connect with the natural world, and make a meaningful impact.

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